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Strategic branding for founders & specialists that want to position themselves as the obvious choice.
I create thoughtful, research led brands for heart-led founders, from clinic owners and specialist practitioners to nutritionists and gym owners, who want a brand that reflects their credibility and experience. When your brand reflects the work you do, your marketing feels easier and your message lands with more confidence.
PROFESSIONAL BRAND, DESIGN & WEBSITE SERVICES
Unapologetically Bold, Unmistakably Creative
Strategic branding for founders & specialists who want a brand that reflects their credibility and experience 🌻
Brand camp
Learn more →
→ Brand strategy session
→ Creative direction
→ Logo suite
→ Colour + Typography
→ Illustrations + Brand patterns
→ Social media templates + Highlights
→ Full brand guidelines + Cheat sheet
→ 1 week post-project support
I’ve been creating for as long as I can remember and building brands for over 14 years!
At school, I convinced them to let me take Art & Design and Graphic Design simultaneously. I was told it would be too much work. It wasn’t. I knew early on the creative industry was exactly where I needed to be.
After uni, I moved to London to work at a top design studio, working for clients such as UFC, British Land and Battersea Power Station. It was fast paced and exciting (like London itself), but I knew I wasn’t made for a traditional 9 to 5. Freedom, travel and building something of my own had always been my goal.
I left London and heading North to start my design business almost 10 years earlier than planned. I spent the next 8 years freelancing for leading studios and in-house teams including Matalan, Craghoppers, Adidas and Regatta. After years of successful freelancing, I repositioned my business to work directly with business owners and founders (not just supporting design teams BTS).
Over time, I have naturally gravitated towards heart-led business owners and specialists. Often in lifestyle and wellness spaces, but across many industries. I care about all my clients goals and love helping them turn their strong ideas into aligned, confident businesses through branding.
I work efficiently and respect your time. I don’t believe in dragging projects out (who actually has the patience for a 6 month brand!?). My clients often say I’m in their head and have helped them see things in their businesses they hadn’t thought about before.
I read people well, always trust my gut and create brands that spark confidence, giving you freedom to focus on what you do best.
If you’re a business owner or specialist building something amazing and you’re ready for a brand that reflects it, you’re in the right place 🌻
Hey, I'm Jade
Jade's attention to detail, passion and talent knows no bounds! She is incredible to work with.
Jade was aware of my up and coming move to Switzerland later this year, and with that in mind she researched the Swiss market to make sure my brand stood out! She helped me get my Instagram set up and looking refreshed, alongside sending me some of the mockups she had already made with my logo on. I would recommend her to anyone looking to kickstart a brand or freshen up their current one!
Following the initial brand personality questionnaire, I jumped on a call with Jade to dig a little deeper into my responses from colour schemes, to values, my clients and more.
@hc.sportsmassage
→ Holly Calvert //
We knew exactly what we wanted for our brand, but it was all in our head and we needed the right person to put it down on paper.
Not only did Jade create our perfect logo, but she also threw a few curve balls in there with a slightly different design (which we also ended up loving) just to ensure we were heading in the right direction. We have had so many compliments about our branding. We are thrilled the outcome and would recommend Brand Camp
to anyone!
After explaining our vision to Jade, she instantly ‘got it’, asking all the right questions. Her communication and time management was incredible. We knew what to expect and when, and she delivered exactly that.
→ Siany + Nikki //
@wellthebrand
Travels and Wandering now has a much stronger brand identity and really aligns with its niche.
After working with you on another project, I was so impressed by the quality of your designs and how well you understood and met the needs of that brand. You blew me away again. Travels & Wandering now has a much stronger brand identity and really aligns with its niche. I absolutely love it, and we’ve had so many compliments from the businesses we work with.
I highly recommend Jaycee Creative's Brand Camp. I absolutely loved the rebrand you created for my adventure travel business.
→ Nicole Booth //
@travelsandwandering
It's not often you meet someone and they 'get' what you're trying to do after just a phone call. But that's exactly what she did.
I now have the most beautiful branding and a solid foundation
to build on. Thank you, Jade. You were a dream to work with.
→ Tracey Jones //
@herdspace
Can I just reiterate how much I love my branding. Brand Camp is amazing and Jade is amazing at what she does! It was like she was in my head and brought everything to life when I saw my brand all together.
→ Nicole Booth //
@nicoledbooth
→ Adrienne //
If you’re unsure about who to choose, have a chat with her, she’s saved me time, money, and stress, and I couldn’t recommend her more.
I’m Adrienne, soon opening a deli in Eastbourne. Working with Jade on my branding has been an absolute pleasure, she made the whole process seamless. I had loads of ideas and Pinterest boards but couldn’t pull them together; Jade quickly understood my vision and brought it to life. Despite our busy schedules and distance, she made everything easy with Zoom calls and clear communication.
She’s one of the easiest people I’ve ever worked with, and I’ll definitely be coming back for future projects like menu boards.
Moonrise Deli Club
Jade's talents haven't stopped there though. Since the launch of our brand she has been a key player in our social media strategy, helping us design eye catching, on brand posts. Again any wants or queries we had about the posts she was more than happy to amend. She has most definitely made my life easier, and saved me so much time when it comes to making our social media look great and have the desired impact. Thanks Jade!
The brandmark captured the "link" we aim to provide between athletes & practitioners, alongside how our community and the people in it our so important. Any queries or changes we needed she was more than happy to do, and she definitely made us feel heard, so that we could make it our own. She also provided with a set of brand guidelines, it took me a while to get my head around it all (still am doing) but Jade had great patience with me and even jumped on a call to help me run through them.
From the get go she was keen to know our values, what we both looked for in a brand and whether we were aligned on our vision. From here she created something bespoke and unique, which is exactly what we wanted.
@athletenow
→ Nicole + Holly //
Amazing, one of the few people able enough to take what goes on in my mind, make it clear and then bring it to life!
@godheadcoffee
→ Simon Hall //
Strategic branding for founders & specialists that want to position themselves as the obvious choice.
I create thoughtful, research led brands for heart-led founders, from clinic owners and specialist practitioners to nutritionist and gym owners, who want a brand that reflects their credibility and experience. When your brand reflects the work you do, your marketing feels easier and your message lands with more confidence.
PROFESSIONAL BRAND & WEBSITE SERVICES
FIND OUT MORE →
Unapologetically Bold,
Unmistakably Creative
BRAND CAMP
→ Brand strategy session
→ Creative direction
→ Logo suite
→ Colour + Typography
→ Illustrations + Brand patterns
→ Social media templates + Highlights
→ Full brand guidelines + Cheat sheet
→ 1 week post-project support
Strategic branding for founders & specialists who want a brand that reflects their credibility and experience 🌻
LEARN MORE →
At school, I convinced them to let me take Art & Design and Graphic Design simultaneously. I was told it would be too much work. It wasn’t. I knew early on the creative industry was exactly where I needed to be.
After uni, I moved to London to work at a top design studio, working for clients such as UFC, British Land and Battersea Power Station. It was fast paced and exciting (like London itself), but I knew I wasn’t made for a traditional 9 to 5. Freedom, travel and building something of my own had always been my goal.
I left London and heading North to start my design business almost 10 years earlier than planned. I spent the next 8 years freelancing for leading studios and in-house teams including Matalan, Craghoppers, Adidas and Regatta. After years of successful freelancing, I repositioned my business to work directly with business owners and founders (not just supporting design teams BTS).
Over time, I have naturally gravitated towards heart-led business owners and specialists. Often in lifestyle and wellness spaces, but across many industries. I care about all my clients goals and love helping them turn their strong ideas into aligned, confident businesses through branding.
I work efficiently and respect your time. I don’t believe in dragging projects out (who actually has the patience for a 6 month brand!?). My clients often say I’m in their head and have helped them see things in their businesses they hadn’t thought about before.
I read people well, always trust my gut and create brands that spark confidence, giving you freedom to focus on what you do best.
If you’re a business owner or specialist building something amazing and you’re ready for a brand that reflects it, you’re in the right place 🌻
I’ve been creating for as long as I can remember and building brands for over 14 years!
Hey, I'm Jade
Jade's attention to detail, passion
and talent knows no bounds! She is incredible to work with.
Jade was aware of my up and coming move to Switzerland later this year, and with that in mind she researched the Swiss market to make sure my brand stood out! She helped me get my Instagram set up and looking refreshed, alongside sending me some of the mockups she had already made with my logo on. I would recommend her to anyone looking to kickstart a brand or freshen up their current one!
Following the initial brand personality questionnaire, I jumped on a call with Jade to dig deeper into my responses from colour schemes, to values, my clients and more.
→ Holly Calvert //
@hc.sportsmassage
We knew exactly what we wanted for our brand, but it was all in our head and we needed the right person to put it down on paper.
Not only did Jade create our perfect logo, but she also threw a few curve balls in there with a slightly different design (which we also ended up loving) just to ensure we were heading in the right direction. We have had so many compliments about our branding. We are thrilled the outcome and would recommend Brand Camp to anyone!
After explaining our vision to Jade, she instantly ‘got it’, asking all the right questions. Her communication and time management was incredible. We knew what to expect and when, and she delivered exactly that.
@wellthebrand
→ Siany + Nikki //
After working with you on another project, I was so impressed by the quality of your designs and how well you understood and met the needs of that brand. You blew me away again. Travels & Wandering now has a much stronger brand identity and really aligns with its niche. I absolutely love it, and we’ve had so many compliments from the businesses we work with.
Travels and Wandering now has a much stronger brand identity and really aligns with its niche.
I highly recommend Jaycee Creative's Brand Camp. I absolutely loved the rebrand you created for my adventure travel business.
@travelsandwandering
→ Nicole Booth //
I now have the most beautiful branding and a solid foundation to build on. Thank you, Jade. You were a dream to work with.
It's not often you meet someone and they 'get' what you're trying to do after just a phone call. But that's exactly what she did.
→ Tracey Jones //
@herdspace
Can I just reiterate how much I love my branding. Brand Camp is amazing and Jade is amazing at what she does! It was like she was in my head and brought everything to life when I saw my brand all together.
@nicoledbooth
→ Nicole Booth //
→ Adrienne //
If you’re unsure about who to choose, have a chat with her, she’s saved me time, money, and stress, and I couldn’t recommend her more.
She’s one of the easiest people I’ve ever worked with, and I’ll definitely be coming back for future projects like menu boards.
I’m Adrienne, opening a deli in Eastbourne. Working with Jade on my branding has been an absolute pleasure, she made the whole process seamless. I had loads of ideas and Pinterest boards but couldn’t pull them together; Jade quickly understood my vision and brought it to life. Despite our busy schedules and distance, she made everything easy with video calls & clear communication.
Moonrise Deli Club
→ Simon Hall //
Amazing, one of the few people able enough to take what goes on in my mind, make it clear and then bring it
to life!
@godheadcoffee
